There are a few secrets to truly effective & memorable marketing. You need a lot of content & powerful proprietary data. When used together, this leads to viral interaction and skyrocketing engagement.
Relying only on demographics to reach consumers risks missing more than 70% of potential mobile shoppers. Why? Because demographics rarely tell the whole story. Understanding consumer intent is much more powerful.
Artificial intelligence changes everything. The more data that is processed with AI, the better you can understand users at the individual level & serve highly relevant ads. No amount of data is too much if AI is in the picture.
Data monetization in its simplest form is turning data assets into cold, hard cash. We leverage real-time interest with historical intent & patterns to identify business process optimizations that drive revenue and reduce expenses.
The truth about keyword research is that it’s part art & part science. Different keywords represent different levels of interest and intent. Our research helps us uncover the most valuable opportunities.
Successful media buying isn’t just about getting eyeballs. It’s about getting the right ones to notice you at the right time. With our data we are able to focus on strategic media planning & buying for measurable impact.
ROI is a tricky thing even for Wall Street to figure out, so trying to maximize ROI in the digital world is no walk in the park. We intelligently optimize & test targeting & delivery for maximum yield. It's proven & it works.
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